Mga Panghitabo (News)

Music and Lifestyle Channel Expands Programming In Southern California

June 26, 2008 (Orange County, CA) – MYX®, the only music lifestyle channel that embraces the entire Asian American community through music, culture and entertainment, announced today that they will now be offered through Cox Communications’ Digital Cable service in Orange County and Palos Verdes.  MYX® is a nationally distributed television channel focusing on the influential Asian American youth community and a broader audience hungry for music fusion. MYX® fuses mainstream hits, the biggest jams from Asia and a healthy dose of independent music.

Cox Digital Cable customers can now view MYX® by tuning to Channel 479, 24/7. MYX®’s full programming schedule can be viewed at http://myx.tv.  The channel is predominantly in English and airs in-language music videos from Korea, Japan, the Philippines and other Asian countries. 

“MYX will continue to expand throughout key markets to target the Asian American youth,” said Enrique Olives, ABS-CBN, Director of Business Development. “We hope to continue expanding in such a way that we are able to reach an even wider audience across the country.”

“Orange County has such a large Asian American audience, and it’s important to us that MYX® is available to all the Cox customers who want it,” said Colleen Langner, Cox Communications Vice President of Sales and Marketing for Cox Communications in Orange County and Palos Verdes.  “We are always working to make sure our programming matches our customers’ diverse interests.”
 
MYX® offers a variety of shows from rock to hip-hop, as well as music videos from all over the world. MYX®’s latest program addition, Built from Skratch, featuring major hip-hop artists and producers including Common and Triple Threat, is quickly becoming a favorite among MYX® viewers, as it uncovers the subcultures inside the hip-hop lifestyle. Other MYX® shows include The Hook, Lovable, MY MYX, Music Bang and Rockslide.

Cox Communications is the third-largest cable provider in the U.S. 

ABOUT MYX®
With its U.S. headquarters in Redwood City, California, MYX® was developed by ABS-CBN, one of Asia’s largest media companies.  It is the only music lifestyle channel dedicated to the entire Asian American community, utilizing music, culture, and entertainment. MYX® can be found on DirecTV 2067, Comcast On Demand and COX Digital Basic Cable.  For more information, visit: http://myx.tv.

About Cox Communications
Cox Communications is a multi-service broadband communications and entertainment company with more than 6.2 million total residential and commercial customers.  The third-largest cable television company in the United States, Cox offers an array of advanced digital video, high-speed Internet and telephony services over its own nationwide IP network, as well as integrated wireless services.  Locally, Cox Communications serves the Orange County communities of Aliso Viejo, Dana Point, Irvine, Ladera Ranch, Laguna Beach, Laguna Hills, Laguna Niguel, Lake Forest, Mission Viejo, Newport Beach, Rancho Santa Margarita, San Clemente, San Juan Capistrano, Tustin and some unincorporated parts of Orange County as well as Palos Verdes, Rancho Palos Verdes, Rolling Hills, Rolling Hills Estates and parts of San Pedro.  Cox Business is a full-service, facilities-based provider of communications solutions for commercial customers, providing high-speed Internet, voice and long distance services, as well as data and video transport services for small to large-sized businesses.  Cox Media offers national and local cable advertising in traditional spot and new media formats, along with promotional opportunities and production services.  Cox Communications wholly owns and operates the Travel Channel  More information about the services of Cox Communications, a wholly owned subsidiary of Cox Enterprises, is available at www.cox.com, www.coxbusiness.com, and www.coxmedia.com.